Multi-granularity Item-based Contrastive Recommendation

07/04/2022
by   Ruobing Xie, et al.
0

Contrastive learning (CL) has shown its power in recommendation. However, most CL-based recommendation models build their CL tasks merely focusing on the user's aspects, ignoring the rich diverse information in items. In this work, we propose a novel Multi-granularity item-based contrastive learning (MicRec) framework for the matching stage (i.e., candidate generation) in recommendation, which systematically introduces multi-aspect item-related information to representation learning with CL. Specifically, we build three item-based CL tasks as a set of plug-and-play auxiliary objectives to capture item correlations in feature, semantic and session levels. The feature-level item CL aims to learn the fine-grained feature-level item correlations via items and their augmentations. The semantic-level item CL focuses on the coarse-grained semantic correlations between semantically related items. The session-level item CL highlights the global behavioral correlations of items from users' sequential behaviors in all sessions. In experiments, we conduct both offline and online evaluations on real-world datasets, where MicRec achieves significant improvements over competitive baselines. Moreover, we further verify the effectiveness of three CL tasks as well as the universality of MicRec on different matching models. The proposed MicRec is effective, efficient, universal, and easy to deploy, which has been deployed on a real-world recommendation system, affecting millions of users. The source code will be released in the future.

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