IDVT: Interest-aware Denoising and View-guided Tuning for Social Recommendation
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In the information age, recommendation systems are vital for efficiently filtering information and identifying user preferences. Online social platforms have enriched these systems by providing valuable auxiliary information. Socially connected users are assumed to share similar preferences, enhancing recommendation accuracy and addressing cold start issues. However, empirical findings challenge the assumption, revealing that certain social connections can actually harm system performance. Our statistical analysis indicates a significant amount of noise in the social network, where many socially connected users do not share common interests. To address this issue, we propose an innovative Interest-aware Denoising and View-guided Tuning (IDVT) method for the social recommendation. The first ID part effectively denoises social connections. Specifically, the denoising process considers both social network structure and user interaction interests in a global view. Moreover, in this global view, we also integrate denoised social information (social domain) into the propagation of the user-item interactions (collaborative domain) and aggregate user representations from two domains using a gating mechanism. To tackle potential user interest loss and enhance model robustness within the global view, our second VT part introduces two additional views (local view and dropout-enhanced view) for fine-tuning user representations in the global view through contrastive learning. Extensive evaluations on real-world datasets with varying noise ratios demonstrate the superiority of IDVT over state-of-the-art social recommendation methods.
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