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01/30/2023
Designing Ad Auctions with Private Constraints for Automated Bidding
In online advertising, automated bidding (auto-bidding) has become a wid...
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11/29/2022
Utility Maximizer or Value Maximizer: Mechanism Design for Mixed Bidders in Online Advertising
Digital advertising constitutes one of the main revenue sources for onli...
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10/13/2022
Sustainable Online Reinforcement Learning for Auto-bidding
Recently, auto-bidding technique has become an essential tool to increas...
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09/19/2022
Learning Optimal Deterministic Auctions with Correlated Valuation Distributions
In mechanism design, it is challenging to design the optimal auction wit...
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02/09/2022
MBCT: Tree-Based Feature-Aware Binning for Individual Uncertainty Calibration
Most machine learning classifiers only concern classification accuracy, ...
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11/10/2021
On Designing a Two-stage Auction for Online Advertising
For the scalability of industrial online advertising systems, a two-stag...
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06/11/2021
A Cooperative-Competitive Multi-Agent Framework for Auto-bidding in Online Advertising
In online advertising, auto-bidding has become an essential tool for adv...
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06/07/2021
Neural Auction: End-to-End Learning of Auction Mechanisms for E-Commerce Advertising
In e-commerce advertising, it is crucial to jointly consider various per...
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05/25/2021
We Know What You Want: An Advertising Strategy Recommender System for Online Advertising
Advertising expenditures have become the major source of revenue for e-c...
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03/03/2021
Computation Resource Allocation Solution in Recommender Systems
Recommender systems rely heavily on increasing computation resources to ...
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12/05/2020
Optimizing Multiple Performance Metrics with Deep GSP Auctions for E-commerce Advertising
In e-commerce advertising, the ad platform usually relies on auction mec...
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09/03/2020
Learning to Infer User Hidden States for Online Sequential Advertising
To drive purchase in online advertising, it is of the advertiser's great...
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06/29/2020
Dynamic Knapsack Optimization Towards Efficient Multi-Channel Sequential Advertising
In E-commerce, advertising is essential for merchants to reach their tar...
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08/19/2019
Learning to Advertise for Organic Traffic Maximization in E-Commerce Product Feeds
Most e-commerce product feeds provide blended results of advertised prod...
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09/10/2018